19lt water container...Even this specification, which is 5 gallons in U.S. standars, gives a clear example of how local culture is neglected in Turkish marketing or design, why not a 20lt. container ?
Why should I lean to front to pump ? Why should I physically pump at all ? What about new tiny electro-engines ? Why not to click an iconic pump ? Is 12lt enough for a counter top ? and many more reasonable questions ?
Not only evaluating all these user needs but also formulating production and logistics, countertop water container SU-KU-BU, clearly states the importance and potential of culture oriented design in item design methodology.